Adrecom is an e-commerce solutions company based in Israel.  They are known for creating full e-commerce solutions and their E-Commerce Suite enables large businesses to easily create products and maintain inventories. 

At the beginning stages of their multimedia push, I was asked by Adrecom to review their web-based product and develop both a script along with a full 2 minute animation that would eventually lead to a B2B campaign. 

This first video acted as a quick elevator pitch and would help them land more contracts and would also act as a tool for the sales team for followups.